Hi, I’m Emma!
I’m a designer, children’s author-illustrator, brand creator and lover of yellow. I have over 10 years experience in brand, print, and publishing design and illustration and have been working in indie publishing since 2014.
My career as a designer began in 2007 when I worked for Canada based design company, Optimize It, Designs. From 2010 to 2015 I was a freelancer based in Chicago working in a variety of design and illustration roles.
My journey as a writer began in the anthology Bona Fide: 53 true Kiwi stories about life as a teen (Avocado, 2003), with a piece about being a Muslim teenager in NZ. A decade later I debuted as a children’s illustrator in Hind’s Hands: A Story About Autism by Umm Juwayriyah (As Sabr Publications, 2013).
I debuted as an independent author-illustrator, How Big Is Allah? (2014) quickly reached #1 in the Amazon Islamic Children’s category, it sold over 1,000 copies within the first year.
Through my books, I introduce children to complex concepts and new ideas that help them understand the people and world around them.
As of 2019, I have written and illustrated 15 books, published through Little Moon Books. Including bilingual, Islamic, non-religious, coloring & activity, and Arabic translation.
Here are some interesting lists:
I’ve done freelance design work in logo design, branding, print design, design for clothing and merchandise, print ads, book layout and cover design, storefronts and interior design features, even vehicle branding. My clients have been multi-cultural companies and individuals from all over the world including the US, UK, Canada, and NZ. I’ve also worked for a broad range of industries, including publishing, education, children’s media, and food.
When I’m not working, I’m having adventures with my family, working on personal art, or birdwatching and stargazing. I’m Emma, lover of yellow and Star Trek, collector of books and stones.